Frequently Asked Questions 常見問題
Do merchants need to pay to be featured on these platforms?
Food platforms typically offer both free and paid exposure options for merchants. Free exposure is provided through algorithmic natural ranking, while paid options such as keyword ads and priority placement are charged on a monthly or per-click basis. It is recommended to start with free options to test effectiveness before investing in paid promotion.
How can merchants ensure they are verified as legitimate businesses?
Platforms typically require merchants to submit business licenses, photos of physical storefronts, address proof and other documents for review by dedicated staff, or may send representatives for on-site verification. Macau merchants can also proactively contact platforms to request on-site verification to enhance credibility.
How much can restaurant business increase after being recommended?
According to industry statistics, restaurants featured on quality recommendation lists can see a 30-50% increase in exposure. However, actual conversion rates depend on review quality, pricing positioning, and the competitive landscape. Systematically responding to customer reviews and maintaining high star ratings is more critical.
Is it worth for small restaurants to invest time in online promotion?
Definitely worth it. Platform exposure allows you to reach both local customers and tourists at a cost far lower than traditional advertising. It is recommended to start with free options to build a foundation of reviews, then gradually invest in paid promotion based on results.
How does the AI system ensure the authenticity of recommendations?
Reliable platforms combine AI initial screening with human review. AI is responsible for analyzing large amounts of data to identify anomalies, while human reviewers verify the authenticity of merchant information. Choosing platforms with multiple verification mechanisms provides better protection.