When it comes to Yilan souvenirs, many people's first impression might be Sanxing scallions and preserved fruits. However, this large agricultural county surrounded by Snow Mountain actually hides a richer variety of choices than one might imagine. As a local expert who has been deeply rooted in Yilan for many years, I have noticed that in recent years, with the rise of creative industries and changes in cross-border tourism, Yilan souvenirs are quietly transitioning from traditional specialty products to quality design items.
The greatest characteristic of Yilan souvenirs lies in its "dual mountain-and-sea nature" — this place possesses both the fertile agricultural outputs of the Lanyang Plain, while being closely located to the Kuro-shio fishing grounds of the Pacific Ocean. Additionally, the unbroken Children's Festival cultural celebrations make the souvenir options exceptionally diverse. Notably, the yen's depreciation has increased costs for Japanese imported goods, making local souvenirs more price-competitive — a rare good news for budget-conscious travelers.
If this is your first visit to Yilan and you want to bring something "only available here" as a special gift, here are five recommendations with their own irreplaceable features:
Jiazilan Winery is located in Yilan City, a local winery guided by the Yilan County Farmers' Association. The biggest highlight here is the "Honglu Wine" series — using locally brewed Yilan red wine for secondary fermentation, resulting in a rich and layered flavor profile. It makes an excellent choice for elders or friends who appreciate wine tasting. Prices range from NT$350-800, with quite quality packaging. Those with a sweet tooth can try their longan wine cake, priced at NT$120 per piece. Interestingly, they support mobile payments commonly used by international travelers, which is very friendly for independent tourists.
Yilan Cake Invention Museum is located in Suao Township, representing the upgrade of traditional cake-making techniques into a tourism factory. The must-buy here is "Yilan Cake" — a thin as paper red bean paste cake, individually packaged elegantly, with a sweet but not cloying taste that Japanese tourists particularly love. The value commemorative package starts at NT$150, with a limited edition featuring kumquat flavor at NT$180. Visitors can also watch masters demonstrate the making process on-site, which is a very educational experience for children. It is recommended to visit on weekdays to avoid the crowded weekend crowds.
Sanxing Scallion Culture Museum is the best starting point to understand Yilan's agriculture. Due to its terrain and climate, Sanxing Township produces the highest quality scallions in all of Taiwan. Naturally, the souvenirs here center around the "scallion" theme. Beyond common products like dried scallions and scallion crackers, I particularly recommend "Scallion Noodles" — made from Sanxing scallions into a ready-to-mix noodle meal kit, priced at NT$80 per serving, convenient and delicious, making it a practical souvenir for office workers. The culture museum offers free admission, but the scallion field experience activity requires advance reservation, priced at NT$200 for the scallion-pulling fun.
Jiaoxi Hot Spring Souvenir Shop is concentrated around Jiaoxi Train Station. The souvenirs here feature a hot spring theme. "Hot spring powder" is the popular product — extracting minerals from Jiaoxi hot spring into a convenient-to-carry bathing powder, priced at NT$250 per can, which can be said to be the most lightweight hot spring experience worldwide. Additionally recommended is "Hot Spring Rice" — a limited supply of rice irrigated with Jiaoxi hot spring water, priced at NT$180 per jin, which cooks particularly chewy. Shops in this area generally operate until 9 PM, very convenient for travelers with tight itineraries.
Jimmy Liao Theme Store is located in front of Yilan Train Station, this is a favorite for cultural and artistic travelers. Creative products featuring works by picture book artist Jimmy Liao, from postcards to magnets to canvas bags, you can find everything here. My top recommendation is the "Yilan Transfer Station Limited Magnet," a set of four pieces for NT$120, with clever design and affordable price. Notably, Jimmy Liao product prices have been quite stable in recent years, even facing import goods price increase pressures, creative products relatively mild in response — which is good news for consumers.
Practical Information Summary
For transportation, if departing from Taipei you can take the Tzu-Chiang train to Yilan Station (approximately 90 minutes, NT$156), or take the Kamalan Bus directly to Yilan City (NT$120-145, depending on stops). For those driving, you can take National Highway No. 5. Since the Snow Tunnel opened, it takes about 50 minutes from Taipei to Ylan, but tends to have traffic jams on holidays — it is recommended to leave early.
For souvenir shopping, it is recommended to plan for the afternoon. Most shops complete restocking in the morning, so afternoon hours have the most complete selection. Average spending ranges from NT$500-1500, which can be flexibly adjusted based on gift recipients and budget. Most shops operate from 10 AM to 7 PM, some close earlier on holidays.
Travel Tips
First, the best time to shop for Yilan souvenirs is weekday afternoons — not only are there fewer people so you can take your time browsing, sometimes you can even find the shop's daily special deals. Second, if the gift recipient is an elder, farmers' association products (like Honglu Wine, longan products) are more dignified than creative products; if giving to younger friends, Jimmy Liao theme products or Yilan Cake generally have higher acceptance.
Additionally, please note that Yilan souvenir shops are scattered across various townships. It is recommended to drive or hire a car to visit them all at once; if relying on public transportation, you can choose the concentrated souvenir shop area in Yilan City, which is accessible by train.
Finally, although the yen's depreciation has driven price increases, Yilan local souvenirs have stable actual price fluctuations due to short supply chains and stable costs. In recent years, they have反而顯得更「超值」, which is the perfect time to purchase.