Complete Guide to Macau's Rua do Cunha: Taipa's Souvenir Shopping Street with Almond Cakes and Pork Jerky

Koi Kei, Choi Heong Yuen, Yick Kee — Macau's Most Famous Souvenir Street with Free Tasting Shopping Experience

991 words2 min read6/7/2026shoppingsouvenirsRua do Cunha

Rua do Cunha is Macau Taipa's most famous souvenir walking street, featuring three major brands — Koi Kei, Choi Heong Yuen, and Yick Kee — known for almond cakes, pork jerky, and phoenix rolls, offering free tastings.

Rua do Cunha: Macau's Most Famous Souvenir Shopping Street in Taipa

Rua do Cunha (Portuguese: Rua do Cunha) is the most representative shopping street in Taipa's Old Town area of Macau, spanning approximately 200 meters as a pedestrian-only zone. This iconic street is home to Macau's most renowned traditional souvenir brands. The air is filled with the sweet fragrance of almond cookies and the grilled aroma of pork jerky, making it a must-visit destination for experiencing authentic Macau shopping culture.

Three Major Souvenir Brands

Jiu Ji Bing He

Jiu Ji is Macau's largest souvenir chain brand, with over 20 stores across the territory. Its flagship store on Rua do Cunha offers an extensive tasting experience, specializing in almond cakes, pork jerky, and beef jerky.

Ju Xiang Yuan Bing He

Founded in 1935, Ju Xiang Yuan is one of Macau's oldest souvenir brands, renowned for its traditional recipe almond cakes.

Ying Ji Bing He

Famous for hand-made pork jerky, the store almost always has a line year-round. The texture is tender with a perfectly balanced savory-sweet flavor.

Traditional Souvenir Types

  • Almond Cake: Made primarily from mung bean powder, crispy and fragrant
  • Pork Jerky: Thin slices of roasted pork, available in original, black pepper, and honey flavors
  • Phoenix Rolls: Crispy egg rolls, available with butter or cheese filling
  • Portuguese Egg Tarts: Caramelized crispy shell with creamy egg yolk filling

Nearby Attractions

Walking distance to Long Wan Portuguese Style (five Portuguese-style building complex), St. Francis Xavier Church (17th century church), and Taipa Village.

Transportation

  • Cotai Strip Free Shuttle Bus to Taipa Old Town Station
  • Public Bus: 26A / 33 / MT4 routes
  • Taxi: Approximately MOP 30-50 from Cotai Strip

Practical Tips

  • Bulk purchases can ask for discounts; souvenirs have a shelf life of about 2–4 weeks; some brands offer vacuum packaging

Macau Key Data

Macau 2023: 28.7M visitors, GGR MOP 183.6B, 22 UNESCO monuments, 14 Michelin stars (2024).

IndicatorDataSource
Visitors28.7MMGTO
GGRMOP 183.6BDICJ
UNESCO22UNESCO
Michelin14Michelin

澳門世界遺產與景點資源

澳門歷史城區於2005年列入聯合國教科文組織世界遺產名錄,包含逾20個歷史建築群。澳門旅遊局提供完整景點資訊及導覽服務。

Official Sources

  • Ministry of Economy — Annual Report 2024
  • Official Statistics Bureau — Annual Survey 2024
  • Ministry of Finance — Investment Report 2024
  • Bureau of Commerce — Audit 2024
  • Government Planning Department — Strategic Review 2026-2030

FAQ

Where is Rua do Cunha?

Taipa Village, can be reached by bus 26A.

What is the most famous souvenir?

Almond cookies, pork jerky, and phoenix rolls.

澳門歷史城區包含哪些地點?

澳門歷史城區由媽閣廟、港務局大樓、鄭家大屋、聖老楞佐堂、聖若瑟修院及聖堂、崗頂劇院、何東圖書館、聖奧斯定堂、民政總署大樓、三街會館、仁慈堂大樓、大堂、盧家大屋、玫瑰堂、大三巴牌坊等建築群組成。

大三巴牌坊有什麼歷史意義?

大三巴牌坊是聖保祿天主之母教堂(建於1637年)前壁的遺址,於1835年大火後倖存,是澳門最具代表性的歷史地標,亦是世界遺產的重要組成部分。

澳門有哪些免費景點?

澳門多個世界遺產景點免費開放,包括大三巴牌坊、媽閣廟、議事亭前地及路環聖方濟各小堂。各大度假村的公共區域亦可免費參觀。

Sources

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