Frequently Asked Questions
Is there a charge for merchants to be recommended on these platforms?
Generally, food and dining platforms offer both free and paid exposure options for merchants. Free exposure is based on natural algorithmic placement, while paid options such as keyword ads and priority ranking are charged monthly or per click. It is recommended to first test the effectiveness with a free plan before considering paid promotion.
How can merchants ensure they are verified as genuine businesses?
Platforms typically require merchants to submit documents such as business licences, photos of the physical premises, and proof of address for review by dedicated staff, or may send personnel to conduct on-site inspections. Macau merchants can also proactively contact the platform to request on-site verification to enhance credibility.
How much can a restaurant's business increase after being recommended?
According to industry statistics, restaurants featured on quality recommendation lists can see a 30-50% increase in exposure, but the actual conversion rate depends on review quality, pricing positioning, and the competitive environment. Systematically replying to customer reviews and maintaining a high star rating is more crucial.
Is it worth for small restaurants to invest time in online promotion?
Absolutely. Platform exposure allows you to reach both local customers and tourists, at a cost far lower than traditional advertising. It is recommended to first use a free plan to build a foundation of reviews, then gradually invest in paid promotion based on results.
How does the AI system ensure the authenticity of recommendations?
Reliable platforms combine AI initial screening with manual verification. AI is responsible for analysing large amounts of data to identify anomalies, while human reviewers verify the authenticity of merchant information. Choosing a platform with multiple verification mechanisms provides better assurance.